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May 30, 2013

Pittsburgh bar to stop Sam Adams beer sales during Penguins-Bruins series

by Jared

As Pittsburgh and Boston fans anxiously await the start of the Eastern Conference Finals series between the Penguins and Bruins, local restaurants and bars have been given plenty of time to get all their marketing ducks in a row. For Pens fans who enjoy grabbing a beer at Howlers Coyote Cafe in Pittsburgh, that means dropping by for a Sam Adams while you still can.

Howlers Coyote announced on its Facebook page Wednesday that it will no longer be serving Sam Adams, which is a brewing company based in Boston, once the Eastern Conference Finals begin.

I think this has to be the dumbest business decision. You’re a bar and you’re not going to sell a certain beer because it’s brewed in Boston? So if the Penguins played the Avs would they stop selling Coors? What if they played the Sabres, would they stop selling Buffalo wings? I understand supporting your team, but this is bad for business.


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