The Dodgers Have A Mascot Now: Behold The Horror
In my mind the Dodgers have never needed a mascot and never will as long as that roly-poly, cartoonish parody of himself, Tommy Lasorda, is alive. But look above: yikes!
But they have one now. Although the team would really prefer — no, they insist — that you not call the thing you see above a mascot. For one thing, it has no name. Also it has no apparent gender and is not allowed inside Dodger Stadium … just like Justin Bieber. But it has been around outside, posing for pictures and such, since the team’s opening day against the Giants this past weekend.
Dodgers executive vice president Lon Rosen refuses to let him come out of the closet, however. LA Times:
“It’s not a mascot,” said Rosen. “It’s a unique performance character.”
See, that’s what’s great about being a marketing wiz, you can just make stuff up. Rosen also called it a “bobblehead character,” so you can see he’s really trying hard.
Rosen said three more “performance characters” will be unveiled in the coming weeks, though he was unwilling to say if they would all look like variations of Godzilla-sized bobbleheads.
Actually Godzilla would be cool.
But it’s just like the Dodgers to create a mascot for the first time in its history, and deny that they did so. Hey, he’s just a friendly fan with a big head.
Does the unnamed mascot know how dangerous it is out in the Dodgers parking lot?
But above all we’re just glad that Larry King is working again.